Freeport Press September 11, 2020 The corner newsstand took a series of near-fatal blows over the last several years as digital disruption upset everything from consumer reading habits to physical distribution. Yet it’s getting some much needed TLC as consumers rediscover the simple pleasure of reading in print. “Print sales are growing and subscriptions have increased for some titles, including FT Weekend, Monocle and The Spectator. With renewed interest has followed an appreciation of the newsagent,” writes Marianne Giusti in Financial Times. “From the traditional kiosk to the boutique ‘zine store, the newsagent has been identified as an unofficial emergency service, with a unique power to charm.” Freelance

Vox August 26, 2020 Sometime next month, iPhone users will start seeing a new question when they use many of the apps on their devices: Do they want the app to follow them around the internet, tracking their behavior? It’s a simple query, with potentially significant consequences. Apple is trying to single-handedly change the way internet advertising works. That will affect everyone, from Apple’s giant tech rivals — most notably, Facebook, which announced today that it’s fighting back against Apple’s move — to any developer or publisher that uses ad technology to monitor what their app users are doing on the internet. And it affects you, the

CNN August 15, 2020 In February, just weeks after starting as editor in chief of Marie Claire, Aya Kanai jet-setted to Europe for fashion week in Milan and in Paris. It was there that she started planning the magazine's September issue, considering what trends to highlight in what is heralded as fashion magazines' marquee product. Kanai did not know then that so much would change over the next six months. The September issue and all of the other print and online stories leading up to it would be produced, for the most part, from home because of the pandemic — a change that Kanai, for one, welcomed

One Mile at a Time July 31, 2020 The horrible situation that airlines are in is having quite an impact for many suppliers. For example, American Airlines’ nut supplier has a huge surplus, and is selling them directly to consumers. Inflight magazines are in an equally rough situation. They’re typically run by third parties, and rely on advertisers to pay the bills. With the number of travelers way down, circulation of these magazines is also way down. Well, it looks like United Airlines and INK Publishing have a creative solution for this… United Hemispheres Magazine now being mailed United Airlines’ Hemispheres inflight magazine hasn’t been published

Digiday July 22, 2020 Fashion brands are beginning to strut their stuff again. Three months after the coronavirus stopped the industry in its tracks, fashion brands are beginning to spend on advertising again, not just to promote fall and winter lines currently in production, but to capitalize on pent-up consumer demand as stores begin to reopen and hopefully drive sales of inventory that brands couldn’t move earlier in the year. Publishers will take bright spots wherever they can find them. But the budgets that have been unlocked are more focused on driving outcomes, publishers said, and some say they expect the recent trend of

Digiday July 16, 2020 Publishers’ social video revenue rollercoaster continues. After seeing video ad dollars on Facebook rebound since April, some publishers have observed a downturn in July, coinciding with hundreds of advertisers boycotting the social network. Publishers’ Facebook video ad revenue in July has fallen anywhere from 10% to 50% below the June mark, according to executives at three publishers. However, the executives said it is hard to know how much of that decline to attribute to the advertiser boycott, which is connected to the “Stop Hate for Profit” campaign calling for Facebook to do a better job combating hate speech on its platform. Publishers

What's New In Publishing June 30, 2020 Earlier this year, we reported about trouble brewing in the Apple News universe, and the growing industry consensus that Apple’s “News+ appears to be a flop.” There’s little of news in News+, and certain potential groundbreaking innovations that may have breathed new life into the service, are yet to see the light of day outside Apple Park. The free version of Apple News offers a much larger array of news, of course, and one of its strengths is the association with some very big-name publishers. But now even that pillar seems to be crumbling. The New York Times has announced that it is exiting

Forbes June 17, 2020 Countless articles have been written about the harms caused by digital ad fraud. And countless more will be written. No one can claim to not know about it. No one can claim it’s not a problem. And no one can claim they don’t know what to do about it. Yet, ad fraud persists. There must be a reason. Perhaps there are many reasons — ad fraud fulfills key needs for practically every party in the digital advertising ecosystem. So instead of fighting ad fraud, these parties protect it, as vigorously as they would protect their own lives or livelihoods. Publishers

WWD May 28, 2020 Advertising is drying up for newsrooms of all sizes amid the coronavirus pandemic, but local newsrooms are especially hard hit, so Google is earmarking some funding aimed at stemming the flow of closures and layoffs at small media operations. The search giant — which makes most of its own revenue on advertising and is frequently pointed to, rightly or not, as the cause of many a media outlet’s financial problems — has selected about 5,000 smaller newsrooms to benefit from its new Journalism Emergency Relief Fund. Part of the Google News Initiative started two years ago, JERF was essentially a quick pivot of that team

SingularityHub February 12, 2020 Today, less than two decades after the arrival of the internet, Google and Facebook together command more advertising dollars than all print media on the planet. In 2017, Google’s ad campaign revenue totaled over $95 billion, while Facebook’s reached more than 39 billion. Taken together, this is roughly 25 percent of all global advertising expenditure. Fueled by open source e-commerce platforms, mobile devices, and advances in online payment infrastructure, social media marketing has replaced virtually the entire traditional advertising industry. That took fewer than fifteen years. And the numbers are huge. In 2018, the global advertising industry surpassed $550 billion, driving Google’s valuation north of $700 billion and