Digiday March 24, 2020 Publishers are seeing a spike in subscriptions over the last four weeks in the U.S. and Europe, fueled by readers’ appetite to stay as informed as possible during the ongoing coronavirus pandemic. Bloomberg Media has witnessed record subscriber numbers since February, the average daily subscriber count is three times as high as usual, according to the publisher. Bloomberg, along with others like The Wall Street Journal, is putting virus-related content outside of its paywall. The Atlantic also had its single best week of subscriber growth despite coronavirus coverage not counting against its metered paywall. In the U.S. digital subscriptions rose 63% in