By Allison Schiff Monday, August 5th, 2024 – 6:13 pm SHARE: LinkedInEmailXFacebookShare “Google is a monopolist.” No need to say “allegedly” anymore, because that’s a direct quote from Judge Amit Mehta’s ruling against Google and in favor of the Department of Justice. The decision, which came down on Monday afternoon, is the culmination of the DOJ’s case arguing that Google maintains an illegal monopoly over the search market. You can read the whole shebang here. (It’s 286 pages long, just FYI.) During the 10-week trial, which concluded last year (although closing arguments took place in May), witnesses for the prosecution and the defense alike shared revelations about Google’s search

Amanda Wigginton, data and insight specialist, shares her pick of campaigns that demonstrate how magazine brands deliver for advertisers. With a presentation to brand marketers as part of ISBA’s ‘101 Knowledge Session’ to pull together, I was looking for great examples that showcased the importance of magazine media and how effective it is as part of the media plan. The best way to show what magazine media can do for an advertiser is through real-life stories and proof points < insert blatant plug for Magnetic’s new case study hub here > and as luck would have it there are plenty, all designed for you to